One of my pet peeves - American television commercials

Huge reflector panel used to cast light on the city of Annapolis

What's happening in the world right now?  Other than the meagre bits of news that I've picked up while listening to the car radio, I'm completely out of touch with current events. Watching the news on television is rather frustrating because there are about 8 minutes of commercials for every 30 minutes of programming, which means that after covering the latest news sensation, like the Casey Anthony trial, there isn't much time left over for world events.

Time to take a break from this blog post to bring you scenes from a Lincoln car commercial that was shot in Annapolis last week.  Lights, cameras, action...

Are we in England? Driving the wrong way around the traffic circle!

Tricks of the trade included driving the wrong way around the traffic circle because the angle was better for the camera shots, using huge reflector panels to cast light on Annapolis to make it look even more beautiful at night than it normally does, and spraying the streets with water to make them glisten.

Polishing the car and adjusting the cameras
The Porsche camera car painted matt black to prevent reflections.
Actors buying ice cream in the commercial

The commercial is part of a series that includes morning in Miami, daytime in Detroit, and nighttime in Annapolis.  From what we saw, it seems as if it's all about living the good life, which includes Lincoln vehicles, sailboats, and ice cream.  Please let me know if you happen to see this advertisement on television.  It's supposed to air in about three weeks.

Comments

  1. Taking the side of advertising, these commercials make possible the "news" -- albeit endless coverage of Casey Anthony and the Zimmerman shooting. Same goes for newspapers and magazines -- and, come to think of it, internet sites and search engines like Google and Yahoo. Without the paid sponsors, there wouldn't be a free press. And with that, I'll end my "pitch" with a commercial I recently created for Root Candles, Medina, OH:
    http://youtu.be/UuZR_Q_LKNY

    Au revoir, R. Clancy

    ReplyDelete
    Replies
    1. Point well made, Bob! The next time that I'm in the States, I'll endure the commercials for the sake of the news and other programs. I've just gotten spoiled by the European approach where the commercials are at the beginning and end of a program and not in the middle. On the other hand, there are about 15 minutes of commercials before movies start in the cinema because they have a captive audience.

      That's a great commercial that you made for Root Candles. Thanks for including the link! It makes me regret not buying any while we were in Ohio! I wish that I would have known about them -- and I probably would have if I had paid attention to commercials. Lesson learned!

      Thanks for commenting! :)

      Delete

Post a Comment

Popular Posts